As always, if you are into marketing, and would like your marketed product to gain
as much attention possible, be creative! This is what I’m constantly promoting to my fellow marketers. Optical illusions contain just that
special ingredient of design/mystery, thus helps numerous brands that decide to use them as part of their advertising. Check our
Billboards section to see what I’m talking about! And no, (unfortunately)
I’m not compensated for any of these posters I put on my site. The reason they’re hear is because nicely done optical illusions, are often
manufactured by professional design companies, most of the time as byproduct of
some advertising campaign. Still, the reason they get viral probably lies in the things I already mentioned. Just think about it – I believe Über-success story is when you YOUR AD goes VIRAL (equals = free marketing and branding)! For example, take a look at Ariel poster for their new stain removal product. They cleverly used one of the
most recognized color adapting illusions, and got that
WOW EFFECT for their ad.
This isn’t the first time Ariel did something creative. More examples inside.
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